Hailuo AI is a tool for generating videos from text prompts, developed by the Chinese company MiniMax. The current version of Hailuo AI can create six-second video clips at 1280×720 resolution and 25 fps. The developers promise to increase the video duration in future updates.
One of Hailuo AI’s main advantages is the ability to optimize prompts in conversational language, enabling users to get more accurate results. With this tool, you can create both realistic and animated scenes by simply describing the movements and actions of objects and the camera in a text prompt. The generator algorithms can handle a wide range of visual concepts, from landscapes and people to abstract ideas, producing quick and high-quality results. However, as with other similar services, videos sometimes contain inaccuracies in character movements or background details.
Thanks to its ability to generate visually appealing and dynamic scenes, Hailuo AI can be used for creating advertising clips and social media content for platforms like TikTok or Instagram. It can also be used for educational purposes or prototype development in film or animation. The tool does not restrict its use for entertainment either, allowing you to bring old photos, children’s drawings, or any other ideas to life.
Key Features
- Generation of high-quality six-second videos from text prompts and images.
- Support for styles ranging from realistic scenes to animations.
- Conversational prompt optimization for improved results.
- Enhanced modeling of facial expressions and dynamic scenes.
- A simple and intuitive user interface.
- Relatively fast video generation.
Hailuo AI Interface
Hailuo AI offers a user-friendly interface that is easy even for beginners to understand. Although only English is currently supported, this does not pose difficulties for non-English speakers, as the number of settings is minimal. In fact, aside from the video generation tool, the service has almost no other functions—there are no site or profile settings. There is only a video gallery, but it appears to contain mostly the developers’ own work. User interaction features are also not provided at this time.
As mentioned, using Hailuo AI does not require special technical skills—creating a video only requires entering a text prompt or adding an image in the appropriate fields. Text prompts can be up to 2,000 characters. To achieve the desired result, it is recommended to describe in detail what you want to see, including the movements of objects, characters, and the camera.

Hailuo AI’s performance speed is generally acceptable, although during peak usage periods there may be delays in generation due to high server load.
Support and Updates
Hailuo AI is currently in beta testing, indicating active work by the developers to improve and expand functionality.
Documentation for Hailuo AI is almost nonexistent—users only have access to one page outlining the basic principles of the tool. Detailed instructions, extended usage examples, and feature explanations are not provided, which may make it difficult for new users seeking deeper understanding of the platform’s capabilities. At the same time, the developers support communities on Discord and Reddit, where users can ask questions and find answers.
Pricing and Plans
Hailuo AI offers three subscription plans. The free plan, available without payment, provides unlimited video generation for the first three days after registration. After that, users can earn bonus credits for daily logins and process up to three tasks simultaneously.

The Standard plan costs $9.99 per month. It grants users 1,000 credits per month, priority video processing, the ability to queue up to five tasks, and removal of watermarks from videos. Standard plan users also receive early access to new features.
For those who need maximum performance, the Unlimited plan is available at $94.99 per month. It provides unlimited credits, fast video generation, the ability to queue up to five tasks simultaneously, and run two tasks in parallel. This plan also allows watermark removal and gives priority access to new capabilities.
User Reviews
Most users praise the high quality and realism of videos, especially considering that the tool can be used for free. Some note that despite the six-second limit, the tool performs excellently in depicting complex movements and scenes. They also appreciate the speed of video generation and the ability to see estimated queue times, which sets Hailuo AI apart from competitors like Kling.
However, there are negative comments, particularly about watermarks. Some users are disappointed that watermarks remain on videos even after registration and login. Although paid plans promise watermark removal, this causes frustration for those expecting “clean” videos immediately after signing up.
Other users criticize the inconsistency in character detail and motion dynamics. For example, in some videos, character movements appear unnatural, and objects sometimes change during the video. This can be irritating, especially when maintaining character consistency across multiple scenes is required. While some users recommend using more detailed prompts to improve results, issues with inconsistency remain noticeable.