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The popularity of chatbots is rapidly growing among different generations

A simple interface and wide reach of mobile apps attract more and more older users

Alex Dubenko
Alex Dubenko
Published: 30.11.2025
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New data from Similarweb shows an impressive surge in visits and downloads of chatbot applications. AI services are captivating not only the youth — more and more older people are joining this wave. Such changes in user habits come as a surprise to many experts, as chatbots were recently seen as entertainment for tech enthusiasts.

The growth rate resembles an explosion, and the popularity of chatbots is already approaching the level of social networks. People of different ages have started using these tools in everyday life, and this noticeably shifts the balance of power on the internet. Now chatbots are becoming an integral part of the digital infrastructure alongside social media giants.

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Analysts at Similarweb note that the key factors have been the ease of use and accessibility of chatbots in mobile applications. The number of downloads has increased significantly, and this is clearly reflected in the statistics. Meanwhile, the audience continues to expand, encompassing new age groups.

According to representatives of THE DECODER, chatbots are no longer just a tool for quick responses or automation. They are transforming into a true foundation of online communication, impacting millions of users worldwide.

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