ComScore has released a new report on the AI market, highlighting that different digital assistants are used in various life situations. Analysts have examined the popularity and application of assistants like Google Assistant, Siri, Alexa, as well as new chatbots based on large language models.
The report states that users choose a specific assistant depending on their needs at a given moment. For example, Google Assistant is often used for information searches, while Alexa is preferred for smart home management. Siri remains popular among Apple device owners, especially for short tasks like setting reminders or sending messages.
According to ComScore data, AI-based chatbots like ChatGPT are increasingly used for text generation, learning assistance, and creative tasks. Users appreciate the ease of use of features that allow them to quickly get answers to complex questions or create unique content.
Experts believe that combining different assistants helps people perform daily tasks more efficiently. The choice of assistant depends on the specific situation and tasks that need to be solved with AI.
